These video lessons are very valuable learning that can help every sales professional on earth. Why? Because Chet Holmes was among the best salesmen, who was able to dissect and analyze every part of the sales process, and create winning sales strategies for complex deals.

If you are looking for the inside edge on how you can skyrocket the sales and profitability of your business, then the lessons from Chet Holmes can really help you, because you are going to learn from an insider who’s done and seen it all. He’s been on the “front lines” of multi-million dollar companies. He knows how to train salespeople and boost the bottom line of companies, big and small.

Chet Holmes has been the sales trainer of the largest companies in the world, and he knows what to do to boost the bottom line of any business – whether it’s a large Fortune500 company, or a small business that’s just making the ends meet.

The best thing about Chet is he doesn’t confuse people with “over the top” concepts that are difficult to understand. And he doesn’t summon a huge case of “information overload” by introducing 500 tips and techniques into the minds of his clients.

Chet has kept things simple. Very simple. He says every business should be doing a certain number of things correctly if they’re going to prosper.

Imagine the sales consulting/coaching fees a person like Chet Holmes. It was $10K to $100K per coaching assignment. Companies all over the world need such a highly experienced sales professional that knows exactly how to boost sales and productivity. They all want results…just like you! And that’s what Chet Holmes has provided to hundreds of companies in the US and abroad!

Learn how to get the big sales, and learn profitable sales growth strategies. The lessons are available to you! You will get loads of business-growth strategies when you take the right action today.

Chet was one of the best Sales Gurus of our times. Unfortunately, he passed away due to cancer, but we are fortunate to have his lessons in audio and video and books — and you can use them to win new clients!

“Ultimate Sales Machine” book is packed with lessons for business and sales success. Chet Holmes bottles 20 years of sales experience and trials and errors he discovered training top companies into his book.

You Need To Know These Lessons If You’re Responsible for Any Kind of Sales or Business Development in Any Industry!

You see, businesses that are able to adapt and have a strong backbone are the ones who’ll survive. While everyone else blows out into the wilderness, these stalwarts will not only be raking in profits, but growing year after year!

Not many businesses can do that – and you also know that. That’s why Chet Holmes’s stuff is powerful. And that’s why people pay thousands to learn from him and train their sales staff. This is the blueprint for success any company needs to survive!

For most B2B companies the largest promotional investment is the sales force, yet most companies fail to utilise this resource to its full potential. As corporations continue to struggle in these difficult economic times, sales executives will need to focus on reinforcing the foundation of their sales organizations in order to survive.

What do we know? We know that high performance sales organization have two common characteristics:

1. Great processes and
2. Top notch people.

Because sales executives are bombarded with suppliers promoting CRM, sales enablement and sales training solutions, we think all the elements are present to move forward successfully within these organizations. As each one of these solutions claims to have a positive impact on top and bottom line performance you must ask yourself what is the optimal impact? I don’t fundamentally disagree with any of these performance enhancement solutions, but I also don’t believe that they treat the true cause of poor sales performance.

What Should be the Foundation of a High Performance Organization?

I strongly believe that the key to success is having the right people in place to start building a high performance sales organization. With that being said smart sales executives might conclude that they need to focus on hiring and developing top sales reps.

But who hires and develops your top talent? The front line sales managers are the ones’ that are responsible for hiring, developing and retaining the top talent in your organization and strangely enough these are the people that get the least development and focus in terms of investment dollars.

Front Line Sales Managers

The Front Line Sales managers (FLSM) are the unsung heroes of the sales team and the foundation of any high performing sales organization. These people are the drivers of sales performance and the key to unlocking the potential of your sales organization.

What are you doing to develop your FLS management team? What do you have planned next year to help elevate their performance? Perhaps you have thought about it or maybe are planning something or think it is a great idea to do something, but are unsure how to move forward. The fact is you are likely doing very little to help these great drivers’ performances grow to the next level.

Why spend another penny on more sales training without great sales managers to reinforce the training? Are you wasting your precious budget dollars on new CRM or sales enablement solutions? Can your front line sales managers effectively implement the solutions?

Are You On Board Yet?

Assuming I got you thinking or maybe you are really excited about developing your front line sales management team, where do you start? The no. 1 sales management activity that drives sales performance is coaching. Most sales managers do not know how to effectively coach. They have not been trained or coached on how to coach. They tend to tell their sales reps what do as opposed to asking and facilitating reps to come up with their own solutions to challenges they face. Coaching is a difficult skill set to perfect. It takes practise and patience, but most of all it takes effort and training.

Coaching requires a shift into “Coaching Mindset”. The coaching mindset is different from a management mindset which tends to be more directive in orientation. In order to be a great coach the sales managers needs to be able to take off their management hat and don a Coaching Mindset.

The ability to shift into a coaching mindset allows sales managers to be more effective at a slew of other skills. Being better at asking questions allows managers to be better at interviewing and selecting top candidates. Effective questioning enables managers to conduct better business reviews with sales representatives. The same holds true when coaching reps on developing their own business plans.

What’s In It For You?

You have many different opportunities or challenges to address with your financial resources. Given the case I have laid out why wouldn’t you invest in developing your sales managers coaching skills? Outside all the wonderful benefits of having a team of front line sales managers who can coach sales reps to be better, you will have less turnover and better sales rep engagement. In addition, you will see a better return on sales training and leading change as well.

BIG DEAL!

What you really get by transforming your sales managers into great sales coaches is a 19% increase in sales. This is no joke or empty sales pitch. By developing great coaches you will have a dramatic impact. I can’t think of another initiative that will give you a bigger bang for your buck.

So if you want to thrive in difficult economic times, start by focusing your resources on building a strong foundation for your sales organization. The first step is developing your sales managers; they are the key to driving sales performance. Next, by transforming your sales managers into great sales coaches you will have the building blocks for developing a high performance sales organization.

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