Alpha Sales Coaching

Unlock Your Potential: Grow your Sales by 2-10X with Personalized Sales Coaching for Individuals and Companies. Also works for large  Accounts/Enterprises.

Why Choose Alpha Sales Coaching?

Strong, significant results are possible with Alpha Sales Coaching. Our proven methodology has helped sales professionals, business owners, founders, and established companies achieve 2X to 10X revenue growth. Whether you’re an individual aiming to become a top performer or a business seeking high-growth sales, we’re here to transform your results.

  • Proven Results: We have trained and coached 200+ sales professionals and founders in the last 19 years. Real-world success stories, including $1M+ deals from case studies described in the upcoming book “Unstoppable Sales”.
  • Personalized Growth: One-on-one coaching with custom strategies for your industry and business needs.
  • Flexible Application: The coaching program is open to sales professionals of all experience levels – from SDRs and BDMs to Account Managers, Sales Managers, Directors, VPs, and Heads of Sales. The coaching will adapt to your role, experience, and industry challenges, whether in Tech, Software Solutions, IT Services, SaaS, AI/ML, Biotech, Fintech, Insurance, Real Estate, or beyond. Ideal for B2B and adaptable for B2C sales. Ideal for Tech, SaaS, E-commerce, IT, Software, and AI/ML companies.

Alpha Sales Leadership Guide: Coaching Your Sales Team to Break Records (Lighthouse Leadership Series)Shankar AVSB, the founder of Alpha Sales Training, recenty published this book on Amazon to guide sales leaders across industries. Alpha Sales Leadership Guide: Coaching Your Sales Team to Break Records. 
Importance of Sales Coaching: Effective sales coaching is the backbone of high-performing sales teams. By investing in coaching, leaders empower their teams to overcome challenges, refine strategies, and unlock hidden potential. Coaching transforms skills into strengths, boosts confidence, and drives results – helping sales professionals break through barriers and achieve record-breaking performance.
In today’s competitive landscape, sales coaching bridges gaps, accelerates growth, and fosters a culture of continuous improvement. By prioritizing coaching, leaders not only enhance individual performance but also build resilient, motivated teams that consistently exceed targets and drive business success.

How We Coach You to Success

Our Alpha Sales Coaching Program builds on the foundation of the “Alpha Sales Training Course”, enhanced with lessons specific to your goals. We’ll dive into your sales pipeline, analyze potential customers, and craft actionable plans to convert them into paying clients. Here’s what you can expect:

  • Bi-Weekly Zoom Calls: 30-minute sessions, 2 sessions per month for 3 months.
  • Ongoing Support: Continuous guidance via Email or LinkedIn Messenger to refine your sales steps, and for sharing notes that are very relevant to your sales work.
  • 25 Key Lessons: Successfully tackle common challenges like prospecting, negotiation, and market adaptation, drawn from the lessons of “Alpha Sales Training Course” and our sales coaching and business consulting experience.
  • Hands on Learning: We will create high value prospect lists and we will execute the sales and prospecting effort. In case of Account Managers, we will create and execute account growth plans.

In select few cases, we also join you as a trusted advisor in client discussions and telecons, amplifying your business development and growth.


Feedback/Testimonials

“As a Business Development Manager for a Software solutions company, I have read many sales books and attended a couple of sales training programs, but the kind of lessons and inputs I received in the Alpha Sales Coaching are unmatched. I can confidently double my leads pipeline every quarter, and the quality of discussions with potential clients has also improved significantly.” – JW, Software Sales Professional

“The Alpha Sales Coaching Program was a game-changer for me. I approach sales as a system now and with great self confidence. I was struggling to meet my sales targets despite all my efforts, but with the support and guidance of my coach (Shankar), I was able to develop the mental clarity, skills and techniques – to grow my sales pipeline and close more deals. The one-on-one coaching was very helpful in identifying my areas of strength, and areas for improvement with very useful feedback.” – AJ, SaaS Sales Professional

“The Alpha Sales Coaching Program gave me the fresh confidence and new skills to take my sales performance to the next level. The coach shared valuable feedback on my monthly and quarterly sales performance, and the sales training resources (notes and audios) were very useful. This coaching enabled me to reach out to Business Leaders, CXOs and CEOs with confidence. Now I’m exceeding my sales targets and confident in my ability to grow sales.” – SK, Software Business Development Manager

“The Alpha Sales Coaching Program helped me develop a deeper understanding of my customers and their needs. I learned valuable strategies for building stronger relationships with customers, and the role-play exercises were very helpful. I have been able to close deals more effectively and I am building better long-term relationships with my prospects and customers.” – KG, Enterprise Software Sales Executive

Overall, these testimonials highlight the effectiveness of the Alpha Sales Coaching Program in helping salespeople understand their customers better, improve their performance, build new skills, gain confidence, and achieve greater success.


March Cohort (H1-2026) Currently Open! Only 25 Seats.

Program Details

  • Duration: 3 months of 1:1 coaching, with 9 months of support (total 12 months)
  • Program Fee (Individuals): $997 (discounted for the first two cohorts of 2026; standard fee $1,497)
  • Program Fee (Companies): $5K–$25K for startups and tech companies based on scope and duration. Please see this page for more details.
  • Lessons Include:
    1. The Art of Consultative Selling: How to Position Yourself as a Trusted Advisor
    2. The Role of Trust in Sales: How to Build Trust with Potential Customers
    3. The Power of Active Listening in Sales: How to Build Rapport and Close Deals
    4. From Lead Generation to Conversion: A Step-by-Step Guide
    5. Sales Strategies for Highly Competitive Markets: How to Stand Out
    6. The Ultimate Guide to Sales Prospecting: Strategies for Success
    7. Cracking the Code: How to Sell to Price-Sensitive Customers
    8. The Art of Sales Negotiation: How to Close Deals without Sacrificing Margin
    9. The Role of Emotional Connection in Sales: How to Build Lasting Relationships
    10. The Art of Handling Rejection: How to Bounce Back and Close Deals
    11. Sales Strategies for Long Sales Cycles: How to Navigate Complex Deals
    12. The Power of Storytelling in Sales: How to Craft Compelling Stories
    13. The Impact of AI on Sales: How to Leverage Technology for Growth
    14. Selling to Different Generations: Strategies for Success
    15. Sales Forecasting for Businesses: Strategies for Accuracy
    16. The Impact of Social Selling on Sales Performance: How to Leverage Social Media
    17. Building a Sales Process that Works: A Step-by-Step Guide
    18. The Importance of Sales Analytics: How to Measure and Optimize Performance
    19. Selling to Enterprise Clients: Strategies for Success
    20. Building a Sales Team that Thrives: Hiring, Training, and Retention
    21. The Importance of Sales Enablement: How to Equip Your Team for Success
    22. Sales Enablement for Remote Teams: Strategies for Success
    23. Building a Sales Culture that Drives Revenue Growth: Best Practices
    24. Sales Strategies for Small Businesses: How to Compete with Larger Companies
    25. The Importance of Continuous Learning in Sales: How to Stay Ahead of the Curve

Unique Aspects: In the Alpha Sales Coaching Program, you will learn our successful framework for sales growth. You will learn powerful formulas for B2B sales growth that are being used successfully – they cover the entire sales cycle. By implementing the framework and formulas, you can get significant sales growth.


Bonus

When you join the Alpha Sales Coaching Program, you will receive the “Alpha Sales Training Course” as a bonus, worth $197. This course is the foundation of the Alpha Sales Coaching program. It is a detailed and comprehensive sales training course — developed with the combined experience of multiple top sales professionals, and with inputs from experts in human psychology and neuroscience — which can build and improve your sales skills and sales knowledge foundation, regardless of how many years of experience you have currently, because even CEOs have found this course useful.


Performance and Money Back Guarantee

If you don’t achieve at least 50% growth in qualified pipeline value or a 10-point increase in close rate by the end of 12 months — or if you’re not fully satisfied or thrilled with the coaching results — you can ask for a 100% money back. We prefer to have your trust than your money. Join with confidence while seats are available — only 25 seats in the March (H1-2026) cohort!


Next Steps

Ready to double your sales? If you’re a startup, even 2-10X sales growth is possible. If you are an Account Manager, what would a 50% account growth mean to you?

The AI economy is presenting extremely valuable opportunities to sales professionals — to modify your approach and achieve more in the same time. Contact us today to start your Alpha Sales Coaching journey. Suitable for individual sales professionals and companies of all sizes.

To join, please send an email to: alphasalestraining.com or use the contact form below. Thanks!